MADE UP IN BELFAST

The ten-part series goes behind the glitz and glamour of the cosmetics industry.

Made Up In Belfast follows the lives of the charismatic young team behind a local cosmetics brand, focusing on the employees of a Belfast-based company who are chasing their dreams and building their lives – one makeup palette at a time.

The 10-part documentary reality series follows the stories of the BPerfect team (a global makeup brand based in Northern Ireland with associated haircare and tanning brands founded by Brendan McDowell) both at work and in their personal lives.

Within a framework of the day-to-day activities of the company e.g. events, product launches and store openings the series explores the team’s relationships, friendships, aspirations, challenges and triumphs both in and out of work as they go through experiences relatable to the young audiences.

The series is based in the BPerfect’s offices, retail stores and warehouse and also film in locations relevant to the team including their own homes and hometowns as well as places related to their social lives.

EPISODE 1
Excitement is high as Love Island winner Ekin-Su joins the team travelling to Dublin to launch a brand new make-up range and flagship store.

EPISODE 2
Brendan’s dream comes true as he opens his first store in Ibiza, but a photoshoot with Jac Jossa has to be cancelled when she’s in a car crash

EPISODE 3
Eimhear needs to find a flat or she’s homeless and can Jamie persuade owner Brendan to invest in his pancake business idea?

EPISODE 4
Ciara tells Michéal she’s been struggling with her mental health and he cheers her up with a surprise trip for some axe throwing

EPISODE 5
It’s Belfast Pride day and the team have organised a huge float in the parade. James and Michéal open up about their experiences of growing up gay in Northern Ireland

EPISODE 6
Ciara is facing a difficult choice between boyfriend Charlie in London and the career she loves in Belfast. Alex organises a team building night in a bid to motivate her staff

EPISODE 7
It’s “Operation Ibiza Rescue” as Brendan sends his team to the island to try and reverse the fortunes of the shop. Will the pool party stimulate enough interest to turn things around?

EPISODE 8
Worried Emma reveals to the girls that she has a serious back condition that needs surgery  while James must dial down his performance at a new product launch

EPISODE 9
James reveals a secret he’s been carrying for many years to the team which generates a lot of questions from Alex

EPISODE 10
It’s gala night to celebrate 10 years of the company and Brendan makes an announcement that leaves his employees stunned

"An inspirational, energetic slice of Northern Ireland" TV Zone
"A success story worth celebrating". Independent
"This glossy series is a world away from the grittiness of Blue Lights". RadioTimes
"A unique insight into the lives of [a group of young and vibrant people] in Northern Ireland.” TV Zone
"There are glow-ups, blow-ups and all manner of bold brows". RadioTimes

DURATION

10 x half hours

BROADCASTER

BBC

YEAR OF PRODUCTION

2023

PRODUCED BY

Afro-Mic Productions

COUNTRY OF PRODUCTION

UK

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